After making its presence felt in 25 countries around the world, the 159-year-old French bakery Laduree opened its first outlet in India on Monday at Khan Market in Delhi. India’s first Ladurée outpost spans 1,800 m² in a three-story building and can accommodate up to 70 people at a time. It was conceptualized by Parisian interior design studio Ravn and franchised by Delhi-based property developer CK Israni Group.
Laduree – established in 1862 – is synonymous with macarons in the world, being one of the world’s best-known sellers of the two-tiered macaroon, of which 15,000 are said to be sold daily. The Delhi Edition menu will feature classic Maison Ladurée desserts, including all 13 popular flavors of their classic macaroons in addition to sweets, teas and other desserts.
While the restaurant is currently mainly geared towards on-site catering, all the products on offer are also available to take away. The ground floor is dedicated to French pastry and macaroons, while the other two floors have been converted into a dining room, for a typical Ladurée salon experience.
“It is one of the first luxury food brands to set foot (in India), especially in the pastry sector,” said Chandni Nath Israni, co-founder and head of the sales division. retail of the CK Israni group.
Indian cuisine is led by Chef Godfroy Leinekugel, who has worked with Laduree for five years, at his outlets in Kazakhstan and Russia. His team claims to import most of the ingredients from Paris, “to maintain the quality at the same level as international counterparts”.
Internationally, Ladurée has collaborated with Oprah Winfrey, Pharell and Vera Wang to create designer kitchen offerings. In Delhi however, in addition to the signature macaroons, most of the menu consists of comfort food for adults: brunch and tea-based dishes like avocado toast, egg benedict, omelets and French sandwiches, teas. and infusions. An Indian edition is a sandwich filled with tandoori chicken and tikka.
In addition, the Holder family, which took over Ladurée in 1993, also owns the PAUL bakery chain in France. Moreover, after 75 points of sale in 45 countries, PAUL – more than 130 years now – also knocked on the doors of the Capital in 2019, a few weeks before confinement. It has two outlets – at Vasant Kunj and Ambience Mall in Delhi, Gurgaon. There are other places around Ladurée that have macaroons as their signature – The Opera House, which made its home in Delhi in 2008 and has 17 outlets in the city, is just around the corner.
Ladurée’s international expansion began in 2005 with London. Its stores are now also present in 25 countries, including Australia, Belgium, Hong Kong, Japan, Monaco, Qatar, Singapore, Sweden, Switzerland, United Arab Emirates, United States and United Kingdom. United. The brand plans to set foot in other metros like Mumbai, Kolkata, Bengaluru and Hyderabad soon.
Address: Boutique 17 B, Khan Market
Call: 8988888811; Ladurée.in